Get in touch with sales on +44 (0) 207 911 1733 For all other enquiries +44 (0) 207 911 1701 or email at info@estatesgazette.com
estatesgazette.com offers varied, innovative, and most importantly, successful ways to reach the market with your message. With an understanding of your objectives we can work with you to tailor the most effective advertising package for you, ensuring you’re always reaching the right audience. estatesgazette.com commissioned BPA Worldwide to independently audit its audience figures every 6 months, so that our customers have a consistent, accurate and crystal-clear view of how many people can be reached when advertising across the many channels available. A breakdown of options is available below, and if you have an idea you’d like to explore, get in touch and we’ll work with you to develop your concept further.
Estates Gazette runs a series of features throughout the year, covering news and topics from both sectors and geographical areas of the market. Advertising within your chosen features allows you to run your message alongside relevant articles and/or regional focus, for an even more targeted way to reach Estates Gazette readers.View the Estates Gazette Features Programme here.
Display print advertising can be used in many forms in Estates Gazette and its associated supplements to either promote a company corporately, to increase brand awareness or announce property details to drive response and or sell products. The advertising positions can vary from high profile opposite editorial, geographically related features or the weekly market place at the front of Estates Gazette.
Classified advertising is a cheaper way of gaining response to advertising whereby the advertiser can advertise under headings. The adverts are typically short and will be charged by the number of columns and centimetres that are taken for the advert which allows clients with smaller budgets to be able to market themselves and or their product to the industry.
Estates Gazette runs three supplements: the EG Rich List, Retail and the Distribution Parks Directory.
*BPA Brand Audit, July-December 2011 **Figure as of October 2011
The Estates Gazette front cover is the most desirable advertising position in the commercial property market. It can be used for any type of marketing campaign, but typically used for corporate messages and announcements.
The EG Directory is published in the first issue of each month of Estates Gazette and allows commercial property related companies to be listed under their preferred sector and or geographical related areas.
Looking to promote vacancies via the Estates Gazette magazine?Contact the recruitment sales team at recruitment.services@rbi.co.uk or on 020 8652 8414 for more information.
Online display advertising refers to the leaderboard position at the very top of the page, the vertical skyscraper down the right-hand side, and the MPU slot on the estatesgazette.com homepage. Generate leads or build brand awareness to an audience of thousands. Choose between a run of site (ROS) campaign across the site, or a 'guaranteed campaign' whereby you can target your advertising by channel on estatesgazette.com, including offices, retail & leisure, industrial & distribution, residential and finance.
Propertylink, the UK’s largest free-access commercial property availability site is visited by thousands of occupiers every month who are actively searching for properties. With multiple advertising options to choose from, the team can work with you to ensure you get the exposure you need. Watch this video for an overview.
estatesgazette.com market research solutions works in partnership with Reed Business Insight, a specialist B2B market research agency. We can target key decision makers throughout the UK, offering you insight from a database of over 65,000* commercial property professionals.
*BPA Brand Audit, January-June 2011
Dramatically increase the potential audience for your research document, property marketing video or corporate brochure by using our e-book service. e-books allow you to create rich and engaging content by digitising your existing brochures. With a full design service included, content such as video can be easily embedded into the pages of your online brochure. E-books allow for cost-effective mailing of brochures to a vast audience, in turn driving visitors and enquiries to your website.
EG PropertyJobs is the destination for commercial property professionals across the UK. As the official job site of Estates Gazette, our objective is to drive high quality response to your vacancies.
Contact the recruitment sales team at recruitment.services@rbi.co.uk or on 020 8652 8414 for more information.
estatesgazette.com organises a wide variety of events and conferences throughout the year, from smaller bespoke events, to the annual EG Awards. Across our events delegates include Institutional Investors, Real Estate Investment Trusts, Banks, Analysts, Occupiers, Developers, Agents, Architects, Surveyors and Planners among others. Associating your business with estatesgazette.com events not only gives you exposure to these people, but aligns you and your business with the Estates Gazette brand. In 2011 EG Conferences, the area of estatesgazette.com covering these specific events, brought the market events such as the Estates Gazette 'Offices Summit in association with BCO', and 'Regeneration and Building a Better Britain in association with UK Regeneration'. For more information and to enquire about sponsorship opportunities, please go to the EG Conferences section below
Demonstrate thought-leadership within the commercial property market by sponsoring an estatesgazette.com webinar. Webinars are managed, marketed and hosted by estatesgazette.com, and we’ll work with you to find the best topic to meet your campaign requirements. The package includes comprehensive facilitation of the event, pre and post-event marketing and full hosting on estatesgazette.com. View examples in the webinar section below.
Innovation is key in any marketing plan, and nothing catches the eye of your audience like something new, engaging and interactive. In 2011 Estates Gazette produced a Special Edition iPad App in association with CBRE. The edition focused on sporting events and their role in driving regeneration. Featuring video, audio, an interactive map, images and articles from a team of correspondents around the world, we looked at the impact of major sporting events from London, Manchester and Glasgow to Beijing, Athens and Sydney. Download the App directly from the App Store or alternatively non-iPad users can view the digital edition here.
Advertising on estatesgazette.com’s free e-newsletters provides a high impact branding solution for those wishing to reach a targeted market segment of estatesgazette.com’s audience. Advertising includes banners, skyscrapers and advertorials. View a summary of all e-newsletters here.
Audience breakdown:
*BPA Brand Audit, July-December 2011 **Figure as of January 2012
Reach senior decision-makers across the UK with your marketing message using estatesgazette.com’s Occupiers Direct email marketing service.Your property marketing campaign or brand awareness message will be delivered to the inboxes of up to 65,487* occupiers of commercial property. We send your message to your chosen audience, based on their location, within just 5 days, whether you’re advertising properties, marketing a service, raising brand awareness, delivering a research document or looking for delegate registrations for an event.*Figure as of February 2012
Each alert, sent daily to opted-in EGi subscribers covers the latest news from the market. The AM alert, sent to over 15,000* subscribers includes an early morning summary of national press coverage, followed by the PM alert, sent to over 14,000* people and consisting of an afternoon summary of the day's stories from EGi. *BPA Brand Audit, July-December 2011
Target the most relevant candidates by drilling into our database of over 19,000* active jobseekers. We can segment by Job Title, Location and Qualification Level to target the most suitable candidates for your vacancy. Contact the recruitment sales team at
recruitment.services@rbi.co.uk
or on 020 8652 8414 for more information.*Figure as of January 2012
Bring your property to life through a property marketing video, produced to your specifications and presenting all the highlights and benefits to a potential occupier or investor. We’ll manage the production of the video for you from start to finish and work with you to ensure it supports your objectives.
Showcase your brand in an engaging and interactive format. estatesgazette.com provides cutting-edge video content for the commercial property industry across the globe. Our videos are a great way of promoting event coverage, corporate productions, scheme promotion or recruitment initiatives.
Give jobseekers a true insight into your organisation or role with a video about your company, employee benefits or training. Illustrate why jobseekers should work for your organisation in a creative and fun way. Contact the recruitment sales team at
or on 020 8652 8414 for more information.
estatesgazette.com and GVA have staged two live web seminars. These interactive events brought together many of the best-known names in property to discuss the UK industry’s prospects in 2011. The first event took place at MIPIM, with a UK audience asking questions of a panel at MIPIM for the first time. The second live follow-up, allowed viewers to quiz experts about measures to tackle regional divergence in the UK property market.
Estates Gazette teamed up with BNP Paribas Real Estate for a series of quarterly sentiment surveys, to examine the attitude and confidence of the property industry across all sectors. The results of the surveys are analysed in print and in quarterly filmed panel discussions chaired by Estates Gazette Editor Damian Wild.
The EG Awards offers a unique opportunity to be associated with the most credible and sought-after accolades in the property industry. Sponsorship packages offer excellent value, with exposure for your business throughout the year, as well as on the evening itself. The earlier you confirm your sponsorship, the more value you gain from the marketing and editorial promotion campaign in Estates Gazette and through all estatesgazette.com's print and digital channels.
EG Conferences brings together a senior-level audience and speakers to discuss cutting edge issues that affect the industry. Designed to give attendees an insight into economic developments, the future of the sales and lettings market, development opportunities and the needs of the occupier, our events are the meeting places for the industry. Sponsoring or exhibiting gives you a unique opportunity to raise your company profile and create greater awareness of your brand. Our packages can be tailored to ensure you will meet and influence the people who are going to ensure the growth of your business now and in the future. In 2012 EG Conferences will be running the Investment Summit and Distressed Property Conference, both in September, followed by The Offices Summit in association with British Council for Offices taking place in London in November. For sponsorship opportunities, programme development and speaking opportunities, please contact Debra Greening on +44 (0)20 8652 4514 or email debra.greening@rbi.co.uk.
Hosted by Estates Gazette Editor, Damian Wild, Question Time is a series of regional debates, featuring an expert panel from across the property industry. The free events allow attendees to put their questions and suggested topics forward to the panel, on regional and national issues. Read more about these events.
T 020 7911 1733 E info@estatesgazette.com
For all your EG PropertyJobs and recruitment advertising
T 020 8652 8414 E recruitment.services@rbi.co.uk
*Offer available throughout April and May. Quote PP241. Terms apply.
estatesgazette.com audience figures are independently audited by BPA Worldwide giving you a crystal clear view of how many people your message will reach.
Maintaining our reputation in the property industry is vitally important to our continued success as a specialist property marketing and communications agency. When we make marketing recommendations to our clients we need to be sure that the channels and media we recommend will deliver. When our clients advertise in Estates Gazette we know we’re giving them access to the most comprehensive readership of property decision makers in the UK. Since it was launched EG Updates has been a welcome addition to our marketing toolkit. For a start, it has the credibility of the Estates Gazette brand and this alone ensures a higher than average open rate, which leads to a better than average number of leads generated. It has proven itself for us with clients in Residential and Commercial Investment, Finance and Land Acquisition. We have also used it as a channel for corporate announcements.
John Woolcock, Managing Director, Response UK
The response from our recent advert in Estates Gazette has been exceptional. Our advert for development sites has resulted in the phone ringing constantly and numerous emails. It appears that the readers of Estates Gazette are now much more focused than several years ago, with serious approaches made by professionals looking to do deals.
Steven Alcock, Land & Estates Manager, PJ Livesey Group
Using the EG Email Marketing service has revolutionised the way we promote our auctions
Phillip Arnold, Brendons Auctioneers Ltd
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