As we all know, there are strict rules surrounding the use of the Olympic brand outside the official circle of sponsors, merchandise and naming rights. However this is one that LOCOG, even if they tried, couldn't do anything about.
Opening Ceremony is a designer fashion retailer that's been trading for 10 years. It recently opened its first European store in Covent Garden, to coincide with the Olympic opening ceremony last week.
Great timing!
Opening Ceremony is a designer fashion retailer that's been trading for 10 years. It recently opened its first European store in Covent Garden, to coincide with the Olympic opening ceremony last week. Great timing!
Wow.. well that was good timing!.. Lets hope they were selling Olympic merchandise otherwise people might have gotten the wrong idea!